Product & Market Alignment


blog.pmarca.com: Book of the week: Best book for tech entrepreneurs this year

Marc Andresseen recommends “The Four Steps to the Epiphany” by Steve Blank. Marc’s summary: “Steve proposes that companies need a Customer Development process that complements their Product Development Process. And he lays out exactly what he thinks that Customer Development process should be.”

Sounds good. I gotta get me some of that.

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