It’s that time of year when individuals and companies give money to those in need.
Some companies donate privately, while others make it quite public. Here’s an example of a company that put out a media advisory about their donation to UNICEF. I’m assuming they want to show how generous they are.
According to the advisory, Chris Akerberg, Vizioncore’s President and COO presented the cheque for $10,000 to Casey Marsh, the U.S. Fund for UNICEF’s Director of the Midwest Region
“Vizioncore is proud to donate to UNICEF, which saves the lives of young children across the world,” Akerberg said. “We decided to contribute to UNICEF rather than sending out holiday cards this year as part of our mission to contribute to society as a whole, which we take seriously as part of our corporate responsibilities.”
So what do you think? Should companies promote their charitable giving or should they do it quietly and simply for the benefit it will bring to those who receive the help?
Are there any “unwritten rules” you’d recommend on this topic?
Take a poll or leave a comment. I’d like to hear from you.
NOTE: If you are from VizionCore or a partner company or a competitor, don’t be a jerk and try to skew the results one way or the other. 🙂