Category Archives: ProductCamp

It’s ProductCamp Season!

From only 3 events a couple of years ago — Silicon Valley, Austin, Toronto — the number of ProductCamps has grown steadily. In fact, there are 3 events in the next 8 days, and there are 9 events on 3 continents  in the next 2 months! I find that simply amazing.

Here’s a list of upcoming events:

  • ProductCamp Boston – May 22, 2010
  • ProductCamp RTP – May 22, 2010
  • ProductCamp Toronto – May 30, 2010 <== Yeah!
  • (Mini) ProductCamp Minnesota –  June 2, 2010
  • ProductCamp Berlin – June 5, 2010
  • ProductCamp London – June 19, 2010
  • ProductCamp Chicago – June 19, 2010
  • ProductCamp Melbourne – July 3, 2010

You can get more information on our Events page.

And if you’re in the Toronto area, why not come to our event on May 30th?


ProductCamp Toronto – It’s on!

It’s official! ProductCamp Toronto Spring 2010 will be held on Sunday May 30 at the Ted Rogers School of Management at Ryerson University in downtown Toronto.

We will have 3 tracks to help focus content to different audiences who attend.

  1. Product Management 101 —  aimed at people new to Product Management or those who want to learn more about the basics of the topic.
  2. Start me up! — aimed at people who are interested in or involved in startups and want to learn more about how to make those ventures successful
  3. Advanced Product Management and Marketing — while open to anyone, this is  intended for experienced Product Managers and Marketers who want to go deep into topics with others in their field.

Sessions nominated and voted on (see link below) should fall into one of these tracks.

We are open to suggestions for other tracks as well, so speak out if you think there are other areas that you’d like to see covered.

Here are all the important links:

We look forward to seeing you at the event!


ProductCamp Toronto Spring 2010

A quick announcement that a time and date for the next ProductCamp Toronto  has been set.

The Date: Sunday May 30, 2010

The Location: Ryerson’s Ted Rogers School of Management in downtown Toronto.

More information will be coming in the near future, but mark the date and stay tuned.

For those using Twitter, keep watching the  #pct3 hashtag.


Join us this Sunday at ProductCamp Toronto

Product Camp Toronto logo

ProductCamp Toronto is fast approaching. Join in and help make the event a success.

  • Suggest a tagline or vote for an existing suggestion. Hurry, voting closes today!
  • Suggest a session topic or vote for an existing one. Voting for topics closes on Friday.
  • Pre-register to indicate that you want to attend or volunteer.
  • Become a sponsor. It’s not too late!

And most important of all, show up on Sunday morning, October 4th at the Ted Rogers School of Management in downtown Toronto. Learn from others, share your experiences, meet new people, and maybe win some prizes from our sponsors.

See you there.

Input needed: A tagline for ProductCamp Toronto


We’re just about 2 weeks away from ProductCamp Toronto on October 4, 2009. We’re coming down to the wire on picking a tag line.

We’re using UserVoice to generate ideas and let people vote.

—–>> Click here <<——     to view, suggest and vote on a tag line.

Voting will close Monday Sept. 21, 2009, so hurry up and have your voice heard.


ProductCamp Toronto – Oct 4, 2009

In just about 3 weeks, we’ll be hosting the 2nd ProductCamp in Toronto. Last year, at the first event, over 100 people came out to participate in a day of very engaging discussions and talks about topics on product development, product management, marketing, innovation and more. Some of the presentations and notes can be found here.

Pre-register today!

There are already about 150 pre-registrations for the this year’s event!

If  you want to attend, click here to add your name to the list.

It’s free to attend, and lunch is included(!),  so come out and spend a day of engaging thought and discussion with others like you.

Suggest a Session (or Vote for your Favourites)

In the spirit of BarCamp, the day’s sessions will be voted on at the start of the ProductCamp on Oct 4. But if you want to suggest a session, or want to present one yourself, you can do so in advance.

Click here to see the sessions and vote on them, or to suggest new ones of your own.

Become a Sponsor!

A number of companies have already agreed to sponsor the event, including:

  • The Ted Rogers School of Management (providing the venue)
  • Pragmatic Marketing
  • SevenL Networks
  • Greenscroll
  • MI6 Agency

Also, our own Alan Armstrong and his jazz band will play live at the end of day reception.

Thank you to all of these organizations. But we’re looking for more sponsors. Sponsorships are used to pay for lunch and t-shirts for all the participants, as well as materials, signage and other expenses that are incurred.

Your organization’s name and logo will be prominently displayed on the ProductCamp website, on the day’s materials, on the t-shirts, and significant mention will be made of the sponsor’s during the day.

If you’d like to become a sponsor and gain visibility with innovators in the Toronto area, contact us:

  • productcamptoronto at gmail dot com


We’re looking for volunteers to help with some of the logistics during the day. If you’re interested in volunteering,  you can indicate that when you register and someone will contact you.

Twitter – #pct2

Finally, look for the #pct2 hash tag on Twitter. We’ll post announcements via Twitter ahead of the Camp and hope to have some live updates on Oct 4.

Looking forward to seeing you there.

ProductCamp Austin was our Woodstock. Can we morph from Folkfest to Rock Spectacle?

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Warning: References to the musical world are purely imaginary and will likely dumbfound most readers. I hope the rest of you enjoy the links.

On the weekend of the 40th anniversary of Woodstock, Product Camp Austin 09 became the first rock concert for product types. The Dead was there to teach us about Twitter (and how to get by with a little help from your followers … free replay here). Joe Cocker showed up to give the kick ass talk about social media that The Beatles should have done on the album. His talk went viral and was replayed around the world! The Stones didn’t show up, and The Beatles only sent George Harrison, though he impressed the crowd with some solo material and garnered artist of the day. There were some really cool new faces, for me at least. I heard that Janis Joplin’s set was awesome, but I missed it. She’s performing it again in a week or two. A fairly new group on the scene, Credence Clearwater Revival, was clearly on fire, garnering a top spot in the schedule and an excited and interactive audience.  (Full disclosure: in this analogy, I am John Fogherty. Not looking forward to having my content embargoed by Warner. I just hope I can perform my own material 10 years from now.)

Three weeks ago, the inaugural Product Camp NYC was extremely well run, and still had the smallish feeling of a folkfest that people associate with an unconference barcamp. Even with smaller numbers (150 – very respectable), the artists were top drawer. Simon and Garfunkel were still together, and James Taylor, did a decidedly quaint but inspiring version of Long ago and Far Away. (That last link was real.  Definitely quaint, but worth a listen.)

With this third Austin event, Product Camps have officially entered the category of rock concert. I say Rock Spectacle, because it’s not a single band event … it’s become Woodstock.

But can the Product Camp (barcamp) format and withstand the transition into a mainstream event?

My belief is that this format is the new main event. But there will also continue to be innovative smaller gatherings, and probably also more regular microevents. Product Camps will continue to grow, retain their self-selecting, vote-with-your-feet philosophy, and new innovators will find ways to create segmented, microsegmented, and serialized events.

Hop on the bus, Gus

I am hoping participants of any Product Camps and the organizers of past and future camps will weigh in here and debate this issue.

No more Woodstock jokes. My hat is off to the organizers, Volunteers, and sponsors of Product Camp Austin.

Paul Young was the chef du jour, with the rest of the organizing team consisting of Bertrand Hazard, Roger Cauvin, Colleen Heubaum, Vicki Flaugher, Elizabeth Quintanilla. There were also many many volunteers. If anyone from the team can post a list or some names, please do so below.

Back to the main question(s):

  • Can the Product Camp format withstand the transition from Folk Fest to Rock Spectacle?
  • What needs to change? What needs to stay the same?
  • What innovative new things are emerging will make barcamp look old? Where are the new folk festivals?

– Alan